Una historia de la publicidad y el consumidor en España : (Record no. 4332)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00955nam a2200265 c 4500 |
| 001 - CONTROL NUMBER | |
| control field | 00004332 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | SpMaBN |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20211006062549.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 150427s2015 sp a | |||| 001 0 spa |
| 017 ## - COPYRIGHT OR LEGAL DEPOSIT NUMBER | |
| Copyright or legal deposit number | M 6595-2015 |
| Assigning agency | Oficina Depósito Legal Madrid |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788493045616 |
| 024 ## - OTHER STANDARD IDENTIFIER | |
| Additional codes following the standard number or code | . |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (OCoLC)908832375 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | SpMaBN |
| Language of cataloging | spa |
| Transcribing agency | SpMaBN |
| Description conventions | rdc |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Montañés García, Fernando |
| Relator code | aut |
| 9 (RLIN) | 2232 |
| 245 14 - TITLE STATEMENT | |
| Title | Una historia de la publicidad y el consumidor en España : |
| Remainder of title | 50 aniversario anunciantes, 1965-2015 : comunicar para crear valor |
| Statement of responsibility, etc. | / Fernando Montañés García |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Madrid |
| Name of publisher, distributor, etc. | : Asociación Española de Anunciantes, |
| Date of publication, distribution, etc. | D.L. 2015 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 128, [114] p. |
| Other physical details | il. col. y n. |
| Dimensions | 34 cm |
| 336 ## - CONTENT TYPE | |
| Content type term | Texto (visual) |
| Source | isbdcontent |
| 337 ## - MEDIA TYPE | |
| Media type term | sin mediación |
| Source | isbdmedia |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Bibliografía: [1] p. Índice |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Tecnologías habilitadoras digitales |
| 9 (RLIN) | 18 |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | publicidad |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Libros |
| Source of classification or shelving scheme | Universal Decimal Classification |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Universal Decimal Classification | Disponible para préstamo | Colección impresa | CDO | CDO | Sala | 523 | 1000020174629 | 09/06/2017 | 09/06/2017 | Libros | papel |