There’s a reason AI has risen to the top of many executives’ agendas. It’s difficult to overstate the ways the technology has already changed the world—and this is just the beginning. AI is leading a global shift in human activity away from routine labor and toward creative endeavors, enhancing productivity, sharpening analytics capabilities, and vastly improving the consumer experience.

And according to a BCG-MIT SMR survey, 84% of respondents believe that harnessing AI is increasingly becoming a key source of competitive advantage, while 75% say that AI has allowed them to move into new business areas