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  <titleInfo>
    <title>TELEVIDENTE 2.0 (IX OLEADA)</title>
    <subTitle>Informe Público de Resultados : Marzo 2016</subTitle>
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  <name type="corporate">
    <namePart>The Cocktail Analysis</namePart>
    <role>
      <roleTerm authority="marcrelator" type="text">creator</roleTerm>
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  <name type="corporate">
    <namePart>Movistar (Firm)</namePart>
  </name>
  <name type="corporate">
    <namePart>Ymedia</namePart>
  </name>
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    <dateIssued>Marzo 2016</dateIssued>
    <dateIssued encoding="marc">2016</dateIssued>
    <issuance>monographic</issuance>
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  <language>
    <languageTerm authority="iso639-2b" type="code">spa</languageTerm>
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  <physicalDescription>
    <extent>67pág.   il., gráf.  1 documento PDF</extent>
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  <targetAudience authority="marctarget">specialized</targetAudience>
  <note type="statement of responsibility">the cocktail analysis</note>
  <note>El estudio ha buscado conocer y entender cómo se comporta el televidente español actual, cuáles son las tendencias y cuáles serán los comportamientos a futuro del mismo, respecto al consumo de contenido audiovisual en diferentes dispositivos (TV, SmartTV, Smartphone, Tablet,...) y plataformas (Televisión de pago tradicional, OTTs, descargas y streaming,...)</note>
  <subject>
    <topic>Contenidos digitales</topic>
  </subject>
  <subject>
    <topic>Audiovisual</topic>
  </subject>
  <subject>
    <topic>Consumo de contenidos</topic>
  </subject>
  <subject>
    <topic>Descargas</topic>
  </subject>
  <subject>
    <topic>Plataforma</topic>
  </subject>
  <subject>
    <topic>Smartphone</topic>
  </subject>
  <subject>
    <topic>SmartTV</topic>
  </subject>
  <subject>
    <topic>Streaming</topic>
  </subject>
  <subject>
    <topic>Tableta</topic>
  </subject>
  <subject>
    <topic>Televisión</topic>
  </subject>
  <subject>
    <topic>Televisión de pago</topic>
  </subject>
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