TY  - BOOK
ED  - Cap Gemini Sogeti (Firm)‪
TI  - Making the Digital Connection: : Why Physical Retail Stores Need a Reboot
PY  - 2017///
KW  - Economía digital
KW  - consumers
KW  - shopping
KW  - stores
N2  - In  this  Future  of  Retail  Store  Survey,  we  exaine the  causes  behind  this  trend  and  the  solutions  that retailers can put in place, drawing on research involving  6,000  consumers  and  500  retail  industry  executives in 9 countries (the research methodology is outlined in detail at the end of this report
UR  - https://biblio.ontsi.red.es:8080/intranet-tmpl/prog/img/local_repository/koha_upload/retail-store-research_dti.pdf
UR  - https://www.capgemini.com/news/future-of-bricks-and-mortar-stores-in-question-as-a-third-of-consumers-would-rather-wash-the
ER  -