02056nam a22003617a 4500 6098 6098 00006098 ES-MaONT 20240327140500.0 200831s2020 lu d|||| |||| 00| 0 eng d 978-92-76-20395-7 (pdf) . doi 10.2873/971121 ES-MaONT Study on the impact of the memorandum of understanding on online advertising and intellectual property rights on the online advertising market / Written by White Bullet Solutions Limited ; Directorate-General for Internal Market, Industry, Entrepreneurship and SMEs Luxembourg : Publications Office of the European Union, 2020 37 p. : gráf. ; 1 documento PDF texto (visual) isbdcontent electrónico isbdmedia recurso en línea rdacarrier Websites and mobile applications that provide access to content, goods or services infringing intellectual property rights (IPR) on a commercial scale use the sale of advertising space as one of their revenue sources by misusing online advertising business models. The presence of mainstream advertising for major brands, as well as the availability of well-known payment services, on IPR-infringing websites and apps For any use or reproduction of photos or other material that is not under the copyright of the European Union, permission must be sought directly from the copyright holders. European Union Tecnologías habilitadoras digitales 18 intellectual property rights IPR websites mobile brands apps Comisión Europea 999 White Bullet Solutions Limited 4584 Comisión Europea. Dirección General de Mercado Interior, Industria, Emprendimiento y Pymes 2197 https://op.europa.eu/en/publication-detail/-/publication/4d55743d-dd41-11ea-adf7-01aa75ed71a1/language-en 0 Acceso al documento z INF 0 0 z 0 3 1 01 01 online 2020-08-31 0 1000020176296 2020-08-31 00:00:00 2020-08-31 INF pdf