02102nam a22003377c 4500 00006696 ES-MaONT 20211003160655.0 210913s2021 xxud|||frt||| 00| 0 eng d ES-MaONT 4805 IBM Institute for Business Value Unleash your platform’s power : 5 actions to create next-wave digital experiences / IBM Institute for Business Value, authors Saul J. Berman ... [et al.] [New York] : IBM Corporation, August 2021 24 p. : tablas ; 1 documento PDF texto (visual) isbdcontent electrónico isbdmedia recurso en línea rdacarrier To better understand the challenges organizations face, and what they can do to achieve truly differentiating experiences that drive more value, the IBV surveyed 200 US-based executives . These executives told the barriers they face are often rooted in problems with data and fears that expanding platform engagement could dilute their brand. Importantly, organizational silos that styme progress on multiple fronts continue to prove difficult to break down.However, a mere 14% of businesses surveyed report having significantly exploited the capabilities of their current DXP investments. Most others are in various stages of early DXP maturity, with as many as 47% still piloting or implementing point solutions or exploring their options to expand their initial applications. Organizations must strike now or risk being overshadowed by competition. By making better calculated DXP investments today, organizations can step up and reap the benefits. Todos los derechos reservados IBM Empresas 2189 DXP estrategia digital madurez digital organizaciones plataforma de experiencia digital Transformación digital 5165 Berman, Saul J. https://www.ibm.com/downloads/cas/6LJPA0KB 0 Acceso al documento pdf udc INF 6696 6696 0 0 0 20201215 3 1 7641 01 01 2021-09-13 2020-12-15 1000020176889 2021-09-13 00:00:00 2021-09-13 INF pdf