<?xml version="1.0" encoding="UTF-8"?>
<mods xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xmlns="http://www.loc.gov/mods/v3" version="3.1" xsi:schemaLocation="http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-1.xsd">
  <titleInfo>
    <title>Open the door to open innovation</title>
  </titleInfo>
  <name type="corporate">
    <namePart>IBM Institute for Business Value</namePart>
    <role>
      <roleTerm authority="marcrelator" type="text">creator</roleTerm>
    </role>
  </name>
  <name type="personal">
    <namePart>Lipp, Anthony</namePart>
  </name>
  <name type="personal">
    <namePart>Marshall, Anthony</namePart>
  </name>
  <name type="personal">
    <namePart>Dencik, Jacob</namePart>
  </name>
  <typeOfResource>text</typeOfResource>
  <genre authority="marc">technical report</genre>
  <originInfo>
    <place>
      <placeTerm type="code" authority="marccountry">xxu</placeTerm>
    </place>
    <place>
      <placeTerm type="text">New York]</placeTerm>
    </place>
    <publisher>IBM Corporation</publisher>
    <dateIssued>January 2022</dateIssued>
    <dateIssued encoding="marc">2022</dateIssued>
    <issuance>monographic</issuance>
  </originInfo>
  <language>
    <languageTerm authority="iso639-2b" type="code">eng</languageTerm>
  </language>
  <physicalDescription>
    <internetMediaType>pdf</internetMediaType>
    <extent>16 p. : tablas ; 1 documento PDF</extent>
  </physicalDescription>
  <abstract>The concept of open innovation asserts that sharing ideas and collaborating, both internally and externally, delivers better outcomes. In practice, open innovation has rapidly become an engine of revenue growth and business performance. Organizations that embrace open innovation had a 59% higher rate of revenue growth compared to those that don’t. But successful open innovation doesn’t happen in a vacuum. It requires deep engagement with broad ecosystems that enable open innovation. The results are telling. In our new survey of almost 2,400 executives around the world, open innovators with strong ecosystem engagement had a 58% revenue growth rate premium over organizations that pursue open innovation alone.</abstract>
  <targetAudience authority="marctarget">specialized</targetAudience>
  <note type="statement of responsibility">/ IBM Institute for Business Value ; authors Anthony Lipp, Anthony Marshall, Jacob Dencik</note>
  <note>Todos los derechos reservados IBM</note>
  <subject>
    <topic>Empresas</topic>
  </subject>
  <subject authority="lcsh">
    <topic>Innovación</topic>
  </subject>
  <subject>
    <topic>innovación abierta</topic>
  </subject>
  <subject>
    <topic>organizaciones</topic>
  </subject>
  <subject>
    <topic>operaciones</topic>
  </subject>
  <subject>
    <topic>rendimiento empresarial</topic>
  </subject>
  <subject>
    <topic>modelo operativo abierto</topic>
  </subject>
  <relatedItem type="series">
    <titleInfo>
      <title>IBM Research Insights</title>
    </titleInfo>
  </relatedItem>
  <identifier type="uri">https://www.ibm.com/downloads/cas/WBXEQXEW</identifier>
  <identifier type="uri">https://www.ibm.com/thought-leadership/institute-business-value/report/open-innovation#</identifier>
  <location>
    <url displayLabel="Acceso al documento">https://www.ibm.com/downloads/cas/WBXEQXEW</url>
  </location>
  <location>
    <url displayLabel="Más información">https://www.ibm.com/thought-leadership/institute-business-value/report/open-innovation#</url>
  </location>
  <accessCondition type="useAndReproduction">Todos los derechos reservados IBM</accessCondition>
  <recordInfo>
    <recordContentSource authority="marcorg">ES-MaONT</recordContentSource>
    <recordCreationDate encoding="marc">220117</recordCreationDate>
    <recordChangeDate encoding="iso8601">20220117162708.0</recordChangeDate>
    <recordIdentifier source="ES-MaONT">00006915</recordIdentifier>
  </recordInfo>
</mods>
