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  <titleInfo>
    <title>Digital 2024. Global Overview Report</title>
    <subTitle>The Essential Guide to the World's Connected Behaviours</subTitle>
  </titleInfo>
  <name type="corporate">
    <namePart>we are social</namePart>
    <role>
      <roleTerm authority="marcrelator" type="text">creator</roleTerm>
    </role>
  </name>
  <name type="corporate">
    <namePart>Meltwater</namePart>
  </name>
  <typeOfResource>text</typeOfResource>
  <originInfo>
    <publisher>We Are Social</publisher>
    <dateIssued>01/2024</dateIssued>
    <dateIssued encoding="marc">2024</dateIssued>
    <edition>2024</edition>
    <issuance>monographic</issuance>
  </originInfo>
  <language>
    <languageTerm authority="iso639-2b" type="code">eng</languageTerm>
  </language>
  <physicalDescription>
    <extent>561 p.</extent>
  </physicalDescription>
  <abstract>El documento pone en valor las tendencias que ocuparán las redes sociales, Internet, los móviles y el comercio electrónico a nivel mundial para 2024 de la mano de We Are Social y Meltwater.

Entre los grandes hitos digitales que se destacan en esta edición se encuentra haber alcanzado los 5.000 millones de usuarios de redes sociales, aumentando 266 millones en 2023, con un tiempo de uso promedio de 2 horas y 23 minutos al día en sus plataformas favoritas, en actividades que van desde la compra, conectar con otros usuarios, el entretenimiento o hasta la búsqueda de información sobre marcas. En el caso de España destaca el aumento del 3,2% en el volumen de teléfonos móviles hasta llegar a los 60,44 millones, siguiendo la tendencia de superar el volumen de habitantes del país (47,5 millones en 2023). Sin embargo, se observa un ligero descenso en el número de personas que emplearon Internet durante 2023 con un 0,09% menos que la edición anterior, así como un descenso del 2,5% en el número de perfiles en redes sociales.</abstract>
  <targetAudience authority="marctarget">general</targetAudience>
  <note type="statement of responsibility">/ We Are Social ; Meltwater</note>
  <subject authority="lcsh">
    <topic>Comercio electrónico</topic>
  </subject>
  <subject authority="lcsh">
    <topic>Sociedad digital</topic>
  </subject>
  <subject authority="lcsh">
    <topic>Internet</topic>
  </subject>
  <subject authority="lcsh">
    <geographic>Afganistán</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Islas Åland</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Albania</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Algeria</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Samoa Americana</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Andorra</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Angola</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Anguilla</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Antigua y Barbuda</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Argentina</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Armenia</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Aruba</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Australia</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Austria</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Azerbaiyán</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Bahamas</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Bahréin</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Bangladesh</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Barbados</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Bielorrusia</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Bélgica</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Belice</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Benín</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Bermuda</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Bután</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Bolivia</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Bonaire</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>San Eustaquio</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Saba</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Bosnia-Herzegovina</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Botswana</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Brasil</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Islas Vírgenes Británicas</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Brunei Darussalam</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Bulgaria</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Burkina Faso</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Burundi</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Cabo Verde</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Camboya</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Camerún</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Canadá</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Islas Caimán</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>República Centroafricana</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>República del Chad</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Chile</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>China</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Isla de Navidad</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Islas Cocos​​</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Colombia</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Unión de las Comoras</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>República Democrática del Congo</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>República del Congo</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Islas Cook</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Costa Rica</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Costa de Marfil</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Croacia</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Cuba</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Curazao</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Chipre</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>República Checa</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Dinamarca</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Yibuti</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Dominica</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>República Dominicana</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Ecuador</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Egipto</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>El Salvador</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Guinea Ecuatorial</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Eritrea</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Estonia</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Suazilandia</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Etiopía</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Islas Falkland</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Islas Faroe</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Fiyi</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Finlandia</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Francia</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Guayana Francesa</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Polinesia Francesa</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>República Gabonesa</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Gambia</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Georgia</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Alemania</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Ghana</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Gibraltar</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Grecia</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Groenlandia</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Granada (Isla)</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Guadalupe</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Guam</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Guatemala</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Guernsey</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Guinea</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Guinea-Bissau</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Guyana</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Haití</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Honduras</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Hong Kong</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Hungría</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Islandia</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>India</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Indonesia</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Irán</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Irak</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Irlanda</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Isla de Man</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Israel</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Italia</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Jamaica</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Japón</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Jersey</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Jordania</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Kazajistán</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Kenia</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Kiribati</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Kosovo</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>República Popular Democrática de Corea</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Corea del Sur</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Kuwait</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Kirguistán</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Laos</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Letonia</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Líbano</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Lesoto</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Liberia</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Libia</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Liechtenstein</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Lituania</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Luxemburgo</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Macao</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Macedonia del Norte</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Madagascar</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Malawi</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Malasia</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Maldivas</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Mali</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Malta</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Islas Marshall</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Martinica</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Mauritania</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Mauricio</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Mayotte</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>México</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Micronesia</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Moldavia</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Mónaco</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Mongolia</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Montenegro</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Montserrat</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Marruecos</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Mozambique</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Myanmar</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Namibia</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Nauru</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Nepal</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Países Bajos</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Nueva Caledonia</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Nueva Zelanda</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Nicaragua</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Níger</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Nigeria</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Niue</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Isla Norfolk</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Islas Marianas del Norte</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Noruega</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Omán</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Pakistán</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Palau</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Palestina</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Panamá</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Papúa Nueva Guinea</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Paraguay</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Perú</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Filipinas</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Islas Pitcairn</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Polonia</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Portugal</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Puerto Rico</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Catar</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Reunión</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Rumanía</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Rusia</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Ruanda</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>San Bartolomé</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Santa Helena</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>San Cristóbal y Nieves</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Santa Lucía</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Isla de San Martín</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>San Pedro y Miquelón</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>San Vicente y las Granadinas</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Samoa</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>San Marino</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Santo Tomé y Príncipe</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Arabia Saudí</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Senegal</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Serbia</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Seychelles</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Sierra Leona</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Singapur</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Sint Maarten</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Eslovaquia</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Eslovenia</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Islas Salomón</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Somalia</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Sudáfrica</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Sudán del Sur</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>España</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Sri Lanka</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Sudán</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Surinam</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Svalbard y Jan Mayen</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Suecia</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Suiza</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Siria</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Taiwán</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Tajikistán</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Tanzania</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Tailandia</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Timor Oriental</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Togo</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Tokelau</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Tonga</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Transnistria</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Trinidad y Tobago</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Túnez</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Turquía</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Turkmenistán</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Islas Turcas y Caicos</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Tuvalu</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Uganda</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Ucrania</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Emiratos Árabes Unidos</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Reino Unido</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Estados Unidos de América</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Islas Vírgenes de los Estados Unidos</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Uruguay</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Uzbekistán</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Vanuatu</geographic>
  </subject>
  <subject authority="lcsh">
    <geographic>Ciudad del Vaticano</geographic>
  </subject>
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    <geographic>Sahara Occidental</geographic>
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  <subject authority="lcsh">
    <geographic>Zambia</geographic>
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  <subject authority="lcsh">
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  <identifier type="uri">https://wearesocial.com/es/blog/2024/01/digital-2024/</identifier>
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