000 01738nam a22003737a 4500
999 _c5362
_d5362
001 00005362
003 ES-MaONT
005 20210929062553.0
008 190920s2019 fr |||f t|||i00| 0 eng d
040 _aES-MaONT
100 1 _aYoshida, Akira
_93450
245 1 0 _aGood practice guide on online consumer ratings and reviews
_c/ prepared by Akira Yoshida ; under the supervision of Michael Donohue and Brigitte Acoca
260 _aParís :
_bOECD Publishing,
_c2019
300 _a27 p.
_c; 1 documento PDF
336 _atexto (visual)
_2isbdcontent
337 _aelectrónico
_2isbdmedia
338 _arecurso en línea
_2rdacarrier
490 1 _aOECD Digital Economy Papers;
_vSeptember 2019, No. 288
504 _aBibliografía: p. 23-27
520 _aBuilding on the OECD Recommendation of the Council on Consumer Protection in E-Commerce, this paper aims to provide practical guidance to businesses on online consumer ratings and reviews. The document focuses on four issue areas: (i) fake ratings and reviews; (ii) incentivised ratings and reviews; (iii) negative ratings and reviews; and (iv) misleading moderation practices.
650 0 _aCiberseguridad y confianza
_92188
653 _aonline consumer
653 _afake ratings
653 _aE-Commerce
653 _aconsumer ratings
653 _aconsumer reviews
700 1 _aDonohue, Michael
_93451
700 1 _aAcoca, Brigitte
_93452
710 _aOrganización de Cooperación y Desarrollo Económico
_92843
830 0 _aOECD Digital Economy Papers
_92551
856 4 2 _uhttps://www.oecd-ilibrary.org/deliver/0f9362cf-en.pdf?itemId=%2Fcontent%2Fpaper%2F0f9362cf-en&mimeType=pdf
_x0
_yAcceso al documento
_qpdf
942 _2udc
_cINF