000			02056nam a22003617a 4500
999			_c6098 _d6098
001			00006098
003			ES-MaONT
005			20240327140500.0
008			200831s2020 lu d|||| |||| 00| 0 eng d
020			_a978-92-76-20395-7 (pdf)
024			_d. _2doi _a10.2873/971121
040			_aES-MaONT
245	1	0	_aStudy on the impact of the memorandum of understanding on online advertising and intellectual property rights on the online advertising market _c/ Written by White Bullet Solutions Limited ; Directorate-General for Internal Market, Industry, Entrepreneurship and SMEs
260			_aLuxembourg _b: Publications Office of the European Union, _c2020
300			_a37 p. : _bgráf. _c; 1 documento PDF
336			_atexto (visual) _2isbdcontent
337			_aelectrónico _2isbdmedia
338			_arecurso en línea _2rdacarrier
520			_aWebsites and mobile applications that provide access to content, goods or services infringing intellectual property rights (IPR) on a commercial scale use the sale of advertising space as one of their revenue sources by misusing online advertising business models. The presence of mainstream advertising for major brands, as well as the availability of well-known payment services, on IPR-infringing websites and apps
540			_aFor any use or reproduction of photos or other material that is not under the copyright of the European Union, permission must be sought directly from the copyright holders. _bEuropean Union
650		0	_aTecnologías habilitadoras digitales _918
653			_aintellectual property rights
653			_aIPR
653			_awebsites
653			_amobile
653			_abrands
653			_aapps
710	2		_aComisión Europea _9999
710	2		_aWhite Bullet Solutions Limited _94584
710			_aComisión Europea. _bDirección General de Mercado Interior, Industria, Emprendimiento y Pymes _92197
856	4		_uhttps://op.europa.eu/en/publication-detail/-/publication/4d55743d-dd41-11ea-adf7-01aa75ed71a1/language-en _x0 _yAcceso al documento
942			_2z _cINF